It All Begins Here...
Too many firms give their clients exactly what they think they want. The problem is, most clients don’t know what they need. Our clients know the results they are looking for - but it’s our job to create the strategies and build the assets that will ultimately perform. We start with our robust experience to build a custom strategy, and the metrics lead us from there.
We begin with a Think Tank meeting with our clients to gain an operator-level understanding of their product/service, what has been done before (and what hasn’t), and what the goals of the campaign are.
Our team of specialists will ruthlessly evaluate all current assets and properties, strategies and campaigns. The Audit includes an in-depth look at digital visibility and SEO.
At this stage, we’ve already identified all of the internal data that exists. Now it’s time to go external. Depending on your level of service, our team will explore Audience Insights, Competitor Analyses, Placements and Keyword Projections to get a deep understanding of the market opportunities that are out there, and how best to reach those audiences.
Based on the information acquired in the Research stage, our team hosts several internal Think Tanks (complete with copious whiteboard drawings) to create the most efficient and powerful strategies necessary to drive results. Campaigns come in all shapes and sizes - but all Campaigns are centered around the HSO (Hook, Story, Offer) Process.
Our team of creatives get to work building attractive and engaging assets that are curated specifically to your campaign’s needs. These are developed initially to launch the campaign, with new assets being developed continuously to drive the right results.
Campaigns may include the following
Funnel Landing Pages
Email / Text